what matters to us
“…a delight to work with – rigorous, professional, unafraid to tell truth to power, knowledgeable and above all pragmatic. They provided us with the foundation on which we are now building a culture change regarding data processing in a national museum.â€
– Alex Stitt, Director of Commercial, Digital & Exhibitions, V&A
People come first
We believe that technology and systems must be designed around the needs of customers, staff and other stakeholders.
We help define and design systems that are built around those needs, as well as applying privacy and data protection by design and by default.
Focusing on what matters can increase trust, accessibility, usability and productivity. It de-risks delivery, saving cost and time, making compliance easier too.
Read about our approach to equality, diversity and inclusion.
Working collaboratively
We love creating trusted relationships to speak and operate openly. We work closely with internal teams and stakeholders, building digital capacity, mentoring, teaching and passing on key skills.
We want to ensure not just that projects run effectively but that, when finished, our clients’ teams have the confidence and capability to maintain and take things further.
Some work requires specialist knowledge or simply a bigger team. We work in collaboration with experts and other small companies, with whom we have long, trusted relationships, to provide you with the best possible advice and service.
Innovating in the open
We believe that open innovation — including open data, open source and open licensing —brings quality, transparency and speed to innovation. It can also help reduce risk and support agile development while bolstering confidentiality, privacy and security.
You can find examples of some of our openly licensed tools here.
Systematic and research-led
We love reading, data and analysis. We like getting to the heart of a problem and shaping solutions that help you make good, informed decisions. We’ve developed a set of tried-and-tested methods and tools that support moving from discovery to analysis and practical action.
This also enables us to communicate simply and clearly on progress to all stakeholders, helping to deliver to time and budget. In short: we’ve got this.
NB: We look to MySociety’s AI Framework in our approach to AI, and we have adopted Icebreaker One’s guidance for using LLMs in research, which we helped write.
Innovation with environmental consideration
We don’t just help clients deliver their net-zero goals, we also believe that technology, systems and processes must take into account their impact on the environment. In doing so, it not only helps the planet but can cut costs and increase the longevity of solutions.
Read more on our approach to the environment.